Know Conferro Heritage

What is Conferro Heritae?

Conferro Heritae is a New Delhi and London-based curatorial collective and auction house. The organization is dedicated to preserving culture and heritage by working across fine art, rare collectibles, and digital archives. By blending traditional curation with contemporary technology, it allows collectors and institutions to engage with heritage in highly immersive ways

Who are the founders and key leaders?

Conferro Heritae's parent organization, CCV, was founded by Ajay Seth, an art connoisseur who spent 30 years building the organization's expansive inventory. Sharan Seth serves as the Director of Conferro Heritae and previously founded Conferro Auctions in London in 2013

What kind of items are featured in our collections?

Our diverse inventory includes one of the world's most expansive private cultural collections. We house over 22,000 cinematic artifacts (including vintage Bollywood posters, booklets, and lobby cards), over 40 million vintage advertisements and publications, thousands of original artworks, and over 15,000 vinyl records. Our collection also features vintage timepieces, antiques, textiles, photographs, gramophones, and rare books.

What services do we offer?
We provide a wide array of services to collectors, institutions, and corporate clients, including:
  • Curating and enabling acquisitions of fine art and rare collectibles.
  • Hosting online auctions of fine art, collectibles, and digital assets.
  • Providing private advisory services and free evaluations for collectors and institutions.
  • Offering a bespoke service for the acquisition of pre-war Rolls Royce and other vintage cars.
  • Providing sophisticated solutions for corporate gifting.
What is Conferro Athenaeum?
Conferro Athenaeum is our knowledge wealth bank. It serves as a one-stop destination for research papers, articles, and blogs regarding art, history, artists, and industry trends. We created this resource to bridge the knowledge gap and help enthusiasts and collectors make informed decisions and build wealth in the arts.
What is the Art Realty initiative?

Art Realty is an ambitious curatorial project aimed at collaborating with residential and organizational spaces. Through this initiative, we utilize our aesthetic expertise to beautify spaces and ensure that art is properly appreciated and evaluated on the walls it inhabits.

Does Conferro Heritae deal in digital assets or NFTs?

Yes. We take a forward-looking approach by integrating blockchain technology, NFTs, virtual exhibitions, and digital archiving. This technology ensures that ownership remains authentic and provenance is proven, and we actively enable acquisitions through these digital formats.

What is the core philosophy or motto behind our collections?

Our founding philosophy is driven by the motto of CCV's founder, Ajay Seth: “My vision is to see every house, every wall in the world elevated with an artwork”. This vision, combined with our mission to preserve and interpret culture, guides our dedication to elevating tangible heritage and creating meaningful ecosystems for art.

What specific Indian artists do we work with?

Yes, we work closely with modern masters in Indian Fine Art, prominently featuring works by artists such as S.H. Raza and K.H. Ara. Our Director, Sharan Seth, has been instrumental in placing significant works by these masters into key global collections.

How can I stay updated on your latest research, collections, and auctions?

You can subscribe to our newsletter to receive updates. We also encourage collectors and enthusiasts to explore Conferro Athenaeum, our constantly growing resource where we publish blogs, research papers, and articles on industry trends, artists, and history.